Sardinia, with its white sand beaches, its crystal clear sea, its breathtaking nature, its immense cultural repertoire, its mild climate and its traditions, is one of the most beautiful islands in the Mediterranean.
Whether you want to relax and enjoy nature, if you want to immerse yourself in its fantastic crystal clear waters to practice scuba diving or snorkeling, or to practice kitesurf, windsurf, sailboat or SUP, Sardinia is the ideal place.
Among the most enchanting places in all of Sardinia there is the whole South of the island (Punta Trettu, Costa Rei, Villasimius, Geremeas, Cagliari, Chia, Teulata to Sant’Antioco and Carloforte), less renowned in the north but which has nothing to do envy the best known Costa Smeralda.
The economic tourism model in Sardinia: an ecological example
Kitesurfing was born in 1999 in Hawaii as a variant of surfing and since then it has conquered more and more positions within the rankings of the most popular maritime sports in the world, collecting a large number of enthusiasts and aspiring students looking for an official place. where to learn sports: that’s how demand, always fundamental in economics, has given companies the opportunity to create new offers.
The starting or arrival point of every holiday in Sardinia can only be Caglari (the capital of Sardinia) which, being the base of several Low Cost airlines, is easily accessible, in a few hours of flight, from the main European capitals.
To give an example of success in this area, Kitegeneration kitesurf school is one of the island realities that most tell how it is possible to build tourism and work as an alternative to the chemical industry in places already prepared environmentally and live internationally such as Sardinia; the philosophy of Kitegeneration has as its objective to bring people closer to kitesurfing through the organization of courses and events and to encourage the use of Sardinia’s natural and renewable resources through sports tourism.
This is one of the most popular kitesurf schools in Sardinia and quite well known; however, there are also other types of sports tourism applied in Sardinia that could experience significant development: we are talking about horseback riding, maritime sports such as windsurfing, but also about exploring unspoiled nature or the archaeological visits that lead to the ancient history of the island.
Other examples of tourism business models applicable in the Sardinian economy
Finally, the territory also lends itself to culinary tourism and could be exploited for a journey with wine lovers from all over the world, as well as Italian cooking schools or Italian language schools united in a key of strengthening with the other realities of the island and active at the level international.
The study of the typical tourist economic panorama of the islands could be a model to be successfully replicated in Sardinia, clearly with a concrete economic study applied with the right reason criteria before the investments.
Examples of economic models in the Greek islands: Samos and Mykonos
Samos is one of the most well-known islands of Greece, together with the well-known Mykonos, and is an interesting example point for some tourism businesses that could be replicated in the tourism economy of the islands.
In the case of the island of Samos, a good part of the companies deal with the production of food or goods deriving from agriculture: this is the case of some products that have made the island famous among all, such as the Muscat wine of Samos. Other examples of products requested worldwide produced on the island of Samos are olive oil (on which one could work on an increase in the quality perceived as a brand given the quality of the product and the authenticity of the territory); Finally, the island is also known for the export of silk, tobacco, figs and other types of dried fruit.
A similar model is also applied with regard to the island of Santorini, of which the varieties of wines are well known, which can also be purchased online; the island really does have many attractions for tourists.
Introducing the local culinary specialties to tourists and letting them know how to have the same products sent home has allowed the birth of a certain market that could have export potential.
In the case of Mykonos, tourism has its prevalence in the economy of the island: with wonderful views and excellent beaches, Mykonos is now frequented by many tourists, attracted not only by the views of the island but also by the interesting history (moreover it was also a Venetian possession for a long time) and the authenticity of the flavors and traditions of the place.
A way to grow in terms of volumes, in addition to a good web marketing strategy, in this case it could also be the use of the island as a set in foreign television series or films; the incentive of artistic production (carried out with criteria) can bring great benefits.
On the island there are numerous sites of archaeological and cultural interest, as well as a system of tours that include outdoor activities, excursions in the parks and in nature, culinary experiences. often these activities are sponsored by small private companies, with great elasticity.
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